Energy Dept Lights Up Pro-Flourescent Campaign

The U.S. Department of Energy, along with the EPA, is next week launching a month-long campaign to encourage U.S. households to switch at least one incandescent light bulb with a compact flourescent light bulb (CFL), PR Week reports.

This is actually the 7th annuval version of the "Change a Light, Change the World" campaign, and Energy Secretary Bodman will kick things off in a visit next Wednesday to "BioTown USA," (really Reynolds, IA). Apparently all 600 households in town have promised to change at least five of their bulbs. And in a nice bit of synergy with the previous post, those bulbs have been donated by Wal-Mart.

The campaign will also include podcasts of speeches, outreach to retail groups, and an internal website for federal government agencies.